KickApps Launches Social Media Strategy Division Led by Alan Wolk and Justin Chase

* Although I spent a few great years at KickApps, my opinion is as objective and un-bias as possible.

I have to say that this was another great move by Alex Blum and his team. KickApps already has solid technology which over the years has evolved and is going through a hyper-innovation period at the moment. They have a world-class services team; no really it’s awesome. I had the pleasure of working with EVP of Clients Services Tom Gaffney during my time at KickApps, and they don’t get any better than Tom and his team; period. And now with the addition of a Social Media Strategy Division, I believe that this will further enhance the KickApps business, offering their clients strategies that transcend on-domain social experiences to destinations such as Facebook and Twitter. Although, I don't know Alan, I do know Justin Chase and his work, and can say KickApps is lucky to have him. Justin spent several years working on social strategies with Digitas NYC.

Although, the social software space is quite congested and highly competitive my instincts tell me that KickApps will continue to prove to be a real leader within the social media and online publishing spaces.

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